Grow Your Audience & Connect

Storytelling & Branded Content

Win over customers by telling great stories.

Grow Your Audience & Connect

Storytelling & Branded Content

Win over customers by telling great stories.

What’s your story?

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What does it take to tell a great story?

Storytelling has become kind of a buzzword in the digital marketing age, but what do people in our industry mean by it? To us, it means putting branded content narratives in front of readers that engages them and enriches their lives.

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Tools of the trade.

We can tell your story using banner ads, social media marketing campaigns, infographics, articles, videos, and interactive quizzes. Our goal is to match your business with the style, or styles, of content marketing that fit it like a glove. Shakespeare, Mozart, and O’Keeffe had their mediums, you have yours.

70%

of consumers prefer learning about products through content rather than traditional advertising.

CMO.com, Stats About Sponsored Content, 2016

Tell your story coast to coast.

The USA TODAY NETWORK offers a network of digital and print outlets that lets you share your story with any zip code in the U.S., be it 85001, 85054, or even 96901 (that's in Guam). Our audience consists of 125MM unique users so don't worry; your story will be heard.

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Our creative will rock you!

Our award-winning creative team is pretty diverse – we watch different shows, stream different music, and don’t get us started on Team Edward vs. Team Jacob. Despite our differences, we share a single-minded commitment to giving your digital content a wow factor that gets it read, shared, and acted on.

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Turn local fans into loyal consumers.

We pay careful attention to what online and print publications we place your content in, focusing on the ones that will give you the most bang for your buck. We also use targeting and retargeting technology to position you in front of top prospects.

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You’re what’s trending.

We use data insights to hone in on the topics that matter to your customer base. From there, we tweak your articles, quizzes, social marketing, etc. to align with what’s hot. This style of content marketing is a subtle yet proven way to drive brand engagement and boost revenues.

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This is all just the beginning.

You may be reading this and thinking, “Great, but I want something that looks like it came straight out of a Ridley Scott movie.” As it happens, we are actively dabbling in futuristic storytelling methods like VR, augmented reality, interactive video, and much more. Let's do something crazy together!